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:: Create Professional RSS Feeds
11/26/2007
More and more companies are using RSS as
a means to communicate, so having an RSS feed that
is professional and well polished will help differentiate
your company from your competition. What makes an
RSS feed professional? Follow these simple steps
to polish your RSS feed and take it to the next
level...
Create Professional RSS Feeds
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:: Rumors About Google
and Skype
11/26/2007
TechWeb is reporting rumors that Google
is talking to Skype about an acquisition.
The rumor that Google might acquire Skype was
started Monday in a blog on the U.K.s respected
Guardian and since then, the report has taken on
a life of its own at investment firms.
Like many Google rumors there is no solid basis
for any such speculation (remember the Google phone?).
But it persists because there are some logical reasons
for the two companies to establish a deeper relationship.
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:: StupidFilter
11/16/2007
Software tackles stupid forum postings.
The software will sit on the server side of a
website and examine new postings for signs that
the contributor is not making sense. These might
include repeat letters (ex. amazinggggg) and text-speak
such as LOL (for 'laughs out loud').
complete article
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:: Price Irregularities
May Lead to Website Closures
11/15/2007
Over half of Europes airlines including
Ryanair could be forced to close their Web sites
next year if they fail to remedy problems shown
by the EU consumer affairs watchdog in a probe carried
out in September.
The results of the investigation to be published
on Wednesday and obtained by Reuters says over 50
percent of all Web sites showed irregularities,
in particular relating to price indications, contract
terms and clarity of proposed conditions.
complete article
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:: Free Web Marketing Tips
11/14/2007
Not all web marketing needs to cost money.
Aside from website submissions, there are a number
of things that web marketers can do that are free,
though they may be rather time-consuming. Other
marketing tactics are relatively inexpensive, and
are often well worth the investment.
Follow these basic steps to market your
website and business.
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:: Ramp Up Content Overtime
11/08/2007
1. Adding gradual content over time is best.
One article per week is ideal.
2. Syndicate your content using the author resource
box for links back.
3. Place your articles in an RSS feed on your site
with a link back to the full article in the Description
field. If someone syndicates the feed and doesn't
automatically link back to the full content, the
link is still included. Don't include the full article
in the feed, just teaser copy.
4. Re-submit the feed to RSS/search engines and
directories after you syndicate your article.
5. You can manually post articles to a handful of
key sites that aren't automated. You can email out
using GroupMail to the common article listservs.
You can also submit your article to a group of ezine
editors that write for your market. Do this once
a week.
6. When an author reprints and lets me know, I visit
the site to ensure that the links are live in the
author resource box. I then email the author, thanking
them and telling them about additional articles
they might find interesting. Sharon uses a macro
set up TypePilot for her responses.
7. Your best articles are timeless or explain how
to do things. Controversial topics are hit or miss.
8. Titles are critical. You must use keywords and
capture the attention of editors and publishers.
Ramping Up Content Overtime
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:: RSS Helps Information Overload
11/06/2007
As employees struggle to read an increasing
amount of work-related material, some companies
have turned to RSS technology to improve productivity.
With RSS servers and readers designed for workplaces,
IT departments set up internal information feeds
that employees can subscribe to, a delivery mechanism
that, for some information, can be more precise
and effective than e-mail.
complete article
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:: Microsoft and Piracy
11/06/2007
Microsoft took another incremental step
in its long-standing anti-piracy program this week
when it filed lawsuits against 20 vendors in 13
states for allegedly selling pirated copies of its
software.
The company also launched a new educational site,
HowToTell.com to help teach buyers
tell the difference between legitimate and counterfeit
or pirated software.
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:: Business Card Tips
11/02/2007
Networking is an invaluable opportunity,
and one that should not be wasted. In order to maximize
networking, it is strongly suggested that all business
professionals carry business cards. The business
cards can be exchanged during introductions, both
as a convenience and as a memory aid. In other words,
business cards allow networkers to further the relationship
through future contact.
Business cards may include one or more aspects of
striking visual design, but should also contain
important contact information.
Business Card Tips
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:: Politics and the Internet
10/26/2007
Can, and will, the next generation of politicians
exploit the communication mediums available to them?
Will the new communication mediums have the power
to influence public opinion? Will politicians be
the victims of technology, or will they use it to
their benefit? Will one party benefit from the use
of the technology more than another? All reasonable
questions, considering the role technology plays
in todays society.
The Internet and Politics
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:: Land that Job
10/25/2007
Looking to hire? Looking for a new job?
Check out this series Land that Job -
If you have decided that working in a call center
is the right career path for you, you should realize
that you are not alone. The U.S. Department of Labor
reported in 2006 that more than 385,000 workers
across America find employment in call centers.
How can you stand out from the crowd and secure
the job of your choosing?
Land that Job Part 1
With 385,000 American workers in the call center
industry, competition is intense for the most desirable
positions. If you are fortunate enough to be called
in for an interview for one of these posts, how
can you prepare yourself so that you stand out from
the crowd?
Land that Job Part II
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:: Security Blog
10/24/2007
Check out the latest Security Blog to stay up to date on
the latest security news and information.
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:: How to Price
10/23/2007
While these articles are focuses on pricing
software the principles can be applied to other
goods as well. Small Businesses tend to undervalue
their products and services.
How to Price
The Pricing Game
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